Category Advert
2D assets created from 3D objects, emphasized by 2D frame-by-frame animation to give everything a POP!
WHAT WE DID.
ASSET CREATION.
We built simple recognisable category logos using products from each category. It shows what the shop sells while also displaying where you would find it in the shop in a flash!
HAND DRAWN ASSETS.
To emphasise the logos, we added extra touches of 2D animation over the top. These hand drawn assets were used to add an additional touch of character.
WHAT WE BUILT.
We built these concepts into some simple adverts. The complexity of the logo is contrasted with the simple easy readability of the advert. A winning combination in our books!
WHAT WE MADE.
These adverts were created with social media in mind with all aspect ratios made up for Instagram Stories, 6 second Youtube bumpers, and full feature length adverts for TV!
Punchy simple animations contrast against the complex logos.
The results
Custom hand drawn assets to make everything stand out from the rest!
